Portfolio B2C

Orbital RPM is a consulting firm merging the strategic oversight of a Chief Learning Officer [CLO] with the most progressive methodologies of learning and development. A workforce that has evolved from an industrial society to a knowledge society requires learning and development that has undergone the same transformation. Traditional training was suitable for the way businesses operated several decades ago. Orbital RPM brings the revolution in learning and development needed by today’s workforce.

Orbital RPM sought a website on the leading edge of functionality to match our progressive services. Our goal is to become the information destination for learning and development professionals and our new site is a major asset in that pursuit by including a tag cloud, videos, podcasts, a calendar of events and behind the scenes content management for easy maintenance.

Filed under: B2B consulting Portfolio | Email to a Friend | Printer-Friendly | No Comments »

Black Swan has been providing consumers with Home, Hearth and Gift products for over 28 years. Black Swan was looking to take their web presence to the next level and selected Netconcepts GravityMarket solution.

The new website offers a sleek design on top of a search optimal ecommerce structure. Black Swan enjoys a robust content management system that allows for the balance of the site’s content to be updated via web interface. The site also provides RSS feeds of featured products, which open up an additional communication channel to customers.

With this new site design and structure, Black Swan is sure to be heating up the Internet.

[ database | client admin cms | SEO ]

Visit site: Black Swan Home

Filed under: B2C Ecommerce Portfolio SEO | Email to a Friend | Printer-Friendly | No Comments »

Providing “Toys with Conscience” to consumers around the world for over 20 years, PlayFair has offered unique, open-ended, stimulating learning, and educational toys through catalogs and retail locations. Sticking to their business foundation, Play Fair Toys wanted to be conscience of their online consumers and develop additional website merchandising control. Netconcepts rebuilt PlayFairToys.com to have as much character as their products.

Among the features of Playfairtoys.com are personalized account creation, real-time shopping cart on every page, newsletter sign-up, customer information section, help-text for shipping, gift wrapping, and much more including a blog written by President and CEO of Play Fair Toys, Marilyn Walker.

One of the most notable, and successful, aspects of Play Fair Toys is their usability of product navigation. Products are labeled into classic toys, by interest, activity, age level, sale items, best selling, and more. Check out PlayFairToys.com for all your educational toys & games for all ages.

[ conversion | client admin cms | SEO ]

Visit site: Play Fair Toys

Filed under: B2C Ecommerce Portfolio | Email to a Friend | Printer-Friendly | No Comments »

Credit Demystified was designed to help visitors become credit savvy. Dedicated to providing simple answers to complicated credit questions, Credit Demystified provides free articles, workbooks, and links to home loan options. Built on behalf of Countrywide Home Loans, the site is designed to make the most of Web 2.0 opportunities, and like all Netconcepts’ websites it is search engine optimal.

[ database | client admin cms | SEO ]

Visit the site: Credit Demystified
Further reading: Credit Demystified Press Release

Filed under: B2C Business Blogging Portfolio SEO | Email to a Friend | Printer-Friendly | No Comments »

PoolDawg offers one of the largest selections of billiards and gameroom products on the web. PoolDawg is also the ultimate resource for your home gameroom, carrying pool table repair kits and furnishings certain to improve any gameroom. After a Pooldawg.com website audit, this ecommerce site was redesigned and built by Netconcepts to ensure full SEO site structure could be achieved.

Among the extraordinary site features offered to customers are testimonials, buying guides, billiard basics, RSS for featured products, detailed product specifications, and more.

One of the unique and very successful features of the new PoolDawg site is the shopping cart, real-time, shipping estimator. Providing a shipping estimate early in the check out stage allows for total price transparency to the shopper and conversion rate optimization to PoolDawg. PoolDawg.com offers one stop shopping for all your billiard needs.

[ conversion | client admin cms | SEO ]

Visit The Site: Pooldawg
For More Reading: Testimonial, Case Study

Filed under: B2B B2C Ecommerce Portfolio SEO | Email to a Friend | Printer-Friendly | No Comments »

House of Travel is New Zealand’s largest independent chain of travel agents. Fully 20% of total sales are transacted online, so their website is a very important part of their business.

It was our vision that social media, blogging in particular, could play a pivotal role in House of Travel’s online marketing strategy. Happily, our enthusiasm for blogging for marketing was contagious and House of Travel enlisted Netconcepts’ help in their blog strategy and implementation.

The House of Travel blog provides insight on travel destinations through the sharing of personal experiences from House of Travel travel agents and associated staff. The blog is both entertaining and educational for would-be travellers. Most entries include photos. The blog has multiple authors, and is organized by staffers’ journeys, by destination, as well as by date. Multiple RSS feeds are available.

Charles Coxhead, Online Marketing Manager at House of Travel, states that the blog “started out very much as an experiment but quickly proved itself and we now consider it an integral part of our content and ecommerce strategy.”

[ database | client admin cms | SEO ]

Visit the site: House Of Travel Blog
Further reading: Case study, Testimonial, Computerworld Article

Filed under: Business Blogging Portfolio SEO | Email to a Friend | Printer-Friendly | No Comments »

The LePoidevin Rickinger Group is a full-service strategic marketing, advertising and public relations agency serving the business-to-business and business-to-consumer marketer. Our clients are leaders in the animal health, pet, mining, electric power distribution, agriculture, pest control, cleaning & sanitation, and flexible packaging industries. We offer senior-level account service and creative talent, and focus our efforts and services on solving marketing and communications challenges for our clients through sound strategic counsel and award-winning creative.

[ database | client admin cms | SEO ]

Visit the site: LePoidevin Rickinger Group

Filed under: Business Blogging consulting Corporate Sites Portfolio Web Development | Email to a Friend | Printer-Friendly | 1 Comment »